Partnering with Bar Convent Berlin (BCB), OurWhisky, the non-profit organisation founded by Becky Paskin, will curate the education programme at this year’s Whisk(e)y Embassy.

Global campaign OurWhisky is calling for whisky makers to improve female representation in marketing after conducting a new study on gender equality within the industry.

The Drinks Trust has appointed Troy Christensen as its new chair of the Board of Trustees as well as three new patrons in Ian Burrell, Becky Paskin and Jaega Wise.

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Ben Branson

Ben Branson: How to brand non-alc spirits

There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.

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